atida

Atida Since the start of 2021 I've worked as a freelance art director at Atida. Worked to produce high standards for projects involving branding, packaging, social and digital communications. Building and designing brand guidelines that govern the entire Atida range of 100+ new products coming to market from shampoo to skin ointment serums, boxes, labels… Read More

Powers Whiskey brandbook

Powers Whiskey The task was to ensure Powers Whiskey for Pernod Ricard had a brand book to have global guidelines. This included providing art direction for photography, possible branded gifts, usage of branding, usage of elements, colours, typography, an overall brand strategy and tone of voice. This way Powers Whiskey has a unified approach to… Read More

Laveos

  Laveos Laveos is a high end soap brand in the Netherlands whos focus is on making the most wholesome, natural soaps available on the market. Everything you need, nothing that you don't, with an olive base, it was the key feature in the logotype and icon. The pylosyphy is translated into the webshop and… Read More

Balasense

Balasense Tasked with rebranding Balasense and creating a global guidelines for their complete packaging range of supplements.The branding represents a simplistic logotype with the S composed of two bars, symbolizing balance a ying yang in contrast, along with the S resting in the absolute center. The two bars that are found in the S can… Read More